Consumer Behavior

Today, over 76% of consumers search online before visiting a dealer (*J.D.Power)
Consumers will do 1-2 physical dealership visits before buying a car, but will spend ~14 hours online looking for one. (*AutoTrader/KBB)

# 2 top online activity (after research) is finding actual vehicle listed for sale. (*AutoTrader/KBB)

#1 REASON INTERNET SHOPPERS LEAVE DEALER WEBSITE
~ BECAUSE THEY DON’T FIND THE CAR THEY ARE LOOKING FOR  ON THAT SITE! (*BlackBook)

BANG! ....you've lost another customer..
..is why you may want to expand
your inventory.

We have created the product that
 will help your dealership
to easily serve them better!